Recharge
The world's leading subscription platform
A subscription commerce platform that enables ecommerce brands to manage recurring billing, customer retention, and loyalty programs.
About this launch

Recharge is a subscription commerce platform that powers 71% of subscriptions sold on Shopify stores. The platform helps brands acquire, retain, and maximize customer lifetime value through a unified set of tools including subscriptions management, customer portals, churn prevention, loyalty programs, and analytics.
Trusted by over 20,000 businesses worldwide and processing over $30 billion in recurring revenue, Recharge operates on three core pillars: hands-on partnership with merchants, relentless product innovation with over 150 updates annually, and proven performance at scale with 100 million subscribers.
The platform offers features such as subscription-first product pages, customizable customer portals, upsell and cross-sell tools, failed payment recovery, win-back solutions, bundles, rewards, referral programs, and SMS communications. Recharge integrates natively with Shopify and provides both no-code configurations and robust APIs for customization.
What it does
- Subscriptions management and checkout
- Customer portal and self-serve management
- Churn prevention and smart cancellation flows
- Failed payment recovery
- Upsell and cross-sell tools
- Loyalty rewards and referral programs
- Analytics and performance tracking
- Bundles and product grouping
- API and JavaScript SDK
Pricing
Starter plan at $99/month with 1.49% + 19¢ per transaction processing fees. Plus plan at $499/month with 1.34% + 19¢ per transaction. Custom plan with volume-based rates for high-volume brands. 60-day free trial available for Starter plan.
Shopper questions
Is there a free trial available?
Yes, Recharge offers a 60-day free trial period for the Starter plan. The trial begins on the day you install the Recharge app for your store and you will not be charged any fees during the trial period.
When does billing begin after the trial?
After the trial ends, your recurring monthly billing cycle will begin. Recharge follows a monthly billing cycle, and you will be billed after the first full billing cycle you complete, not including the free trial period.
Is Recharge pricing separate from other ecommerce platform fees?
Yes, all Recharge pricing is in addition to any other services your store may use, such as your ecommerce platform, payment processor, and other ecommerce applications.
Can I upgrade or downgrade my plan later?
Yes, you can upgrade your plan at any time. Merchants on the Starter plan can move up whenever ready. Plus and Custom plans run on 12-month terms, allowing you to upgrade during your term as volume grows and downgrade when your term expires.
Recharge has a free listing. The owner can unlock the full profile with a paid launch for $5:
- Founder story (locked)
- Milestones (locked)
- Demo video (locked)
- Dofollow website link (locked)