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Social Undertone vs Zup

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Social Undertone compared with Zup
DetailSocial Undertone logo Social Undertone Zup
What it doesCreator audience reports from real comments Turn your photos into captions in your voice for social media
StageNot given Startup
FoundedNot given 2026
Based inUS Not given
Pricing modelFreemium Free
PricingFree: 3 reports with scores, summary and about 300 comments from the last 30 days. Full report: $29 one time for up to 3,000 comments from the last 90 days. Shortlist pack: $99 for 5 full reports. Enterprise: custom pricing. Free to download and use. Optional one-time tips support development.
Key features
  • Comment analysis from Instagram and TikTok
  • AI-powered sentiment classification
  • Audience sentiment scoring
  • Topic mapping and categorization
  • Post-by-post performance analysis
  • Audience health scoring
  • Brand safety flagging
  • Shareable reports and PDF export
  • Audience demographic and interest insights
  • No creator login required
  • AI-generated captions in six tones
  • Photo editing with cropping and filters
  • Platform-specific post previews
  • Support for 5 social platforms
  • Post scheduling for X and LinkedIn
  • Editable captions before sharing
  • User permission required to publish
  • Schedule posts 10 minutes to 30 days ahead
What makes it different
  • Analyzes up to 3,000 comments from 90 days in full reports
  • No subscription required, pay per report
  • Combines Instagram and TikTok data in single report
  • Reports include every comment with full context and traceability
  • Free access to reports without credit card
  • Write in your own voice with adjustable tones and editable AI captions
  • Preview posts on each platform before sharing
  • Complete photo editing within the app while keeping original safe
  • One moment shared across five platforms with tailored previews
  • Completely free with no subscriptions or paywalls
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)Not checked yet no change since last checkNot checked yet no change since last check
Trust Flow (Majestic)04
Citation Flow (Majestic)1311
Referring domains (Majestic)81

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