Reference vs Style Look Lab

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Reference compared with Style Look Lab
Detail	Reference	Style Look Lab
What it does	Private visual moodboard app for collecting and organizing creative references	Your style, built around you.
Stage	Not given	Not given
Founded	Not given	Not given
Based in	Not given	Not given
Pricing model	Paid	Freemium
Pricing	$5.99 USD one-time purchase for all platforms (iPhone, iPad, Mac). Includes Reference Pro with unlimited boards and items. Family Sharing supported. Existing Free users can unlock Pro for the same $5.99 price.	Free color season quiz with no sign-up required. Seasonal Color Analysis: US$19 one-time for Complete Report including 120 credits. Credit packs: 50 credits for $5, 120 credits for $9 (save 25% per preview). Credits never expire.
Key features	Infinite spatial canvas with zoomable, reorganizable boards OCR text recognition for searchable text in images Automatic tag generation and organization Visual similarity search to find related images Mixed media support (images, video, YouTube, GIFs, sticky notes) Web publishing and public board sharing Apple Pencil support for annotations on iPad Safari and Chrome browser extensions for web import iCloud sync across iPhone, iPad, and Mac AI client integration via MCP for Mac	Seasonal color analysis from 1-3 photos Free color season quiz AI hairstyle preview tool Personalized color palette with HEX codes Hair color, glasses, and brow previews Outfit, makeup, and accessory recommendations Monk Skin Tone Scale integration Olive undertone recognition Account data export and deletion Non-expiring credits
What makes it different	Private and personal - data is not tracked, sold, or locked behind paywalls One-time $5.99 purchase with no subscription required Unified cross-platform experience with one purchase covering all devices Native Apple integration with Pencil support and seamless iCloud syncing Understands visual details through OCR, color search, and automatic organization	Independent product with no investors, ads, or data sales Designed to inform, not define—leaves final choice with you Built for broader skin tone representation Uncertainty is made visible in analysis results One-time purchases with no subscriptions required
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	3 no change since last check	38 −1 (down) since last check
Trust Flow (Majestic)	5	9
Citation Flow (Majestic)	19	30
Referring domains (Majestic)	20	54

5 details filled in for both companies.

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