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Post Once vs Refract

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Post Once compared with Refract
DetailPost Once logo Post OnceRefract logo Refract
What it doesAuto cross-posting and social media backup for content creators Social media scheduler that writes native versions for every network
StageNot given Not given
FoundedNot given Not given
Based inNot given US
Pricing modelFreemium Not given
PricingFree: $0 with 10 reposts and 10 backups. Solo: $9/month ($7.50/month billed yearly at $90/year) for 1 source account with unlimited reposts and backups. Studio: $19/month ($15.83/month billed yearly at $190/year) for 3 source accounts. Agency: $99/month ($82.50/month billed yearly at $990/year) for Creator: $10/month or $120/year; Business: $24/month or $288/year; Agency: $49/month or $588/year; Agency Plus: $99/month or $1,188/year. All plans include 12 networks, API, MCP and webhooks. Additional AI credits: 250 for $5, 1,000 for $15, 5,000 for $60.
Key features
  • Automatic reposting to Instagram, YouTube, Facebook, Threads and X
  • Backup to Google Drive, Dropbox, Backblaze B2 or Amazon S3
  • Automatic retry up to 5 times if a repost fails
  • Email notifications when reposts fail
  • One-click retry for failed posts
  • Connection warning alerts
  • Caption preservation during reposting
  • Story reposting and backup
  • Studio for images and video editing
  • API, webhooks and CLI for automation
What makes it different
  • Post as usual with no new routine to learn
  • Set it up once, then forget it
  • Direct upload algorithm boost shows on every platform
  • Your posts stay in your own storage even if accounts are lost
  • No re-uploading or manual copying needed
  • Every network on every plan with no limits on scheduled posts
  • Full approval control before anything publishes
  • AI learns your voice and suggests content rules
  • Agency-grade white-label and client approval links
Community votes00
DR (Domain Rating by Ahrefs)8 +1 (up) since last checkNot checked yet no change since last check
Trust Flow (Majestic)323
Citation Flow (Majestic)1919
Referring domains (Majestic)102

4 details filled in for both companies.

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