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Zup vs Posto

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Zup compared with Posto
Detail ZupPosto logo Posto
What it doesTurn your photos into captions in your voice for social media AI-powered social media content creation for SMEs and creators
StageStartup Not given
Founded2026 Not given
Based inNot given ID
Pricing modelFree Freemium
PricingFree to download and use. Optional one-time tips support development. Free: Rp 0/month (20 Credit AI/month, 1 social account, basic templates with watermark). Starter: Rp 39,000/month (150 Credit AI/month, 5 social accounts including TikTok, all templates without watermark). Pro: Rp 58,000/month (350 Credit AI/month, 25 social accounts, all templates, up to 30 monthly
Key features
  • AI-generated captions in six tones
  • Photo editing with cropping and filters
  • Platform-specific post previews
  • Support for 5 social platforms
  • Post scheduling for X and LinkedIn
  • Editable captions before sharing
  • User permission required to publish
  • Schedule posts 10 minutes to 30 days ahead
  • AI carousel generation from text, links, or product photos
  • Brand kit with automatic logo and color matching
  • Automatic scheduling to Instagram, Facebook, Threads, and TikTok
  • AI photo background replacement for product images
  • Batch content creation up to 30 posts at once
  • Reels and video MP4 export from carousel
  • AI caption, headline, and rewrite generation
  • Team collaboration with approval and client reports
  • Export to PNG, ZIP, and PDF formats
  • Public API and MCP integration support
What makes it different
  • Write in your own voice with adjustable tones and editable AI captions
  • Preview posts on each platform before sharing
  • Complete photo editing within the app while keeping original safe
  • One moment shared across five platforms with tailored previews
  • Completely free with no subscriptions or paywalls
  • All manual work is free—only AI actions consume credits
  • Transparent pricing with no surprises
  • Free tier for life with 20 Credit AI monthly
  • Built for Indonesian and Malaysian markets with local payments
  • Results are editable drafts, not locked AI outputs
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)Not checked yet no change since last checkNot checked yet no change since last check
Trust Flow (Majestic)40
Citation Flow (Majestic)110
Referring domains (Majestic)10

5 details filled in for both companies.

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