Turn photos into stitchable cross stitch and needlepoint patterns
Free tree testing tool for testing information architecture
Stage
Not given
Established
Founded
Not given
2021
Based in
US
Not given
Pricing model
Freemium
Free
Pricing
Free plan includes full editor, photo-to-pattern conversion, DMC and Anchor thread matching, and one saved design up to 100 x 100 stitches. Pro: $15/month billed monthly or $10/month billed yearly ($120/year).
Free for unlimited tree testing and card sorting studies, unlimited participants and responses, and full analysis. Participant recruitment through UXbeam's panel starts at $1 per participant-minute.
Key features
Photo-to-pattern conversion that creates gridded cross stitch charts
Color matching across 49 real thread libraries including DMC, Anchor, Madeira, and Cosmo
Exact stitch and skein counts for every color
Print-ready PDF charts with named-thread legend and symbol grids
Hand-editing tools including magic wand select, text, shapes, and fill
Supports both cross stitch and needlepoint on various fabric counts and canvas meshes
Works in web browser on Mac, Windows, Chromebook, and iPad with no installation
Skeins calculator and progress tracking in Pro plan
Unlimited tree-testing studies and participants
Leading-task detection to catch biased wording
Path replay visualization of participant navigation
Task outcome breakdown into direct, indirect, and elsewhere
Full-scenario completion tracking across multiple tasks
Mobile-compatible participant experience
Integrated card sorting with tree testing workflow
Multiple valid destinations per task
Iterative testing with versioned results
Complete CSV export of participant-level results
What makes it different
Color-matched to 49 real thread brands you can actually buy
Exact stitch counts prevent running out of thread mid-project
Print-ready PDF charts made for the armchair, not the screen
No credit card required and truly unlimited at no cost
Built-in methodological safeguards prevent common research mistakes
One-screen setup lets researchers create tests in minutes
Mental Model Detection identifies competing ways different user groups organize content
AI-assisted participant recruitment with audience targeting