Social Undertone vs Fan Narrative

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Social Undertone compared with Fan Narrative
Detail	Social Undertone	Fan Narrative
What it does	Creator audience reports from real comments	Football fan sentiment analysis tool for understanding what fans really think
Stage	Not given	Not given
Founded	Not given	Not given
Based in	US	GB
Pricing model	Freemium	Freemium
Pricing	Free: 3 reports with scores, summary and about 300 comments from the last 30 days. Full report: $29 one time for up to 3,000 comments from the last 90 days. Shortlist pack: $99 for 5 full reports. Enterprise: custom pricing.	Free plan available; paid plans: Scout £5/month, ITK £15/month, Hear We Go £49.99/month, The Special One £149.99/month. The Boardroom custom pricing. Custom reports from £149.
Key features	Comment analysis from Instagram and TikTok AI-powered sentiment classification Audience sentiment scoring Topic mapping and categorization Post-by-post performance analysis Audience health scoring Brand safety flagging Shareable reports and PDF export Audience demographic and interest insights No creator login required	Real-time alerts from social media conversations Monitor up to 25 custom keywords Identifies 28 distinct emotion types Fanbase filtering and club identification Analyzed reports with talking points and narratives Covers all 37 Premier League topics and players Instant match reactions in 15-30 minutes Evidence-grade records with timestamps and sources Custom report voice for different audiences Weekly free newsletter with fan insights
What makes it different	Analyzes up to 3,000 comments from 90 days in full reports No subscription required, pay per report Combines Instagram and TikTok data in single report Reports include every comment with full context and traceability Free access to reports without credit card	Listens to all fans, not just the loudest voices Data-driven insights from millions of real conversations Proactive trend alerts before stories spread widely Full context with 28 emotion types and topic categorization Eliminates spam, bots and identifies fan allegiances
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	Not checked yet no change since last check	12 no change since last check
Trust Flow (Majestic)	0	4
Citation Flow (Majestic)	13	16
Referring domains (Majestic)	8	7

6 details filled in for both companies.

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