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SelfSM vs Sprout Social

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

SelfSM compared with Sprout Social
DetailSelfSM logo SelfSMSprout Social logo Sprout Social
What it doesAI brand manager that drafts social media posts in your voice from confirmed facts, with human approval for every post AI-powered social media management and intelligence platform
StageNot given Established
FoundedNot given 2010
Based inNot given US
Pricing modelPaid Freemium
PricingSolo: $19/month for 1 brand and 150 posts/month. Pro: $49/month for 3 brands and 375 posts/month. Agency: $129/month for 8 brands and 975 posts/month. All plans include voice profile, brand memory, and human approval requirement. Essentials: $79/month (billed annually) or $99/month (billed monthly); Standard: $199 per seat/month; Professional: $299 per seat/month; Advanced: $399 per seat/month. Enterprise plans available with custom pricing. Trellis Plus add-on: $28/month (billed annually) or $35/month (billed monthly) per s
Key features
  • Voice profile learning from your existing posts
  • Weekly content planning and drafting
  • Fact-checking against stored brand facts
  • Publishing to LinkedIn, X, and Telegram
  • Reply queue management
  • Multi-language drafting
  • Client approval links with permission roles
  • Audit trail of approvals and decisions
  • AI tell detection and removal
  • Brand memory isolated per workspace
  • Smart Inbox for unified message management and customer engagement
  • Comprehensive analytics and performance reporting
  • Influencer marketing with 10M+ creator database
  • Employee advocacy and content sharing
  • ViralPost™ optimal posting time technology
  • Trellis AI agent with 100+ credits monthly per seat
  • Integration with 30+ platforms including Salesforce and HubSpot
What makes it different
  • Never invents facts—asks for evidence instead of filling gaps
  • Learns your voice from real posts you've written, not generic patterns
  • Human approval required for every post and reply—nothing publishes automatically
  • Weekly content proposal arrives ready for decision, not blank page
  • Data never used for model training; DPA available
  • Unified platform managing all major social networks from one dashboard
  • AI-powered intelligence turning social data into actionable business insights
  • Trusted by 30,000+ brands across 100+ countries
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)Not checked yet no change since last check90 no change since last check
Trust Flow (Majestic)032
Citation Flow (Majestic)1863
Referring domains (Majestic)1141715

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