Roundabout vs PigeonDM

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Roundabout compared with PigeonDM
Detail	Roundabout	PigeonDM
What it does	Influencer marketing without the guesswork	Instagram comment-to-DM automation that sends links and promo codes via direct message
Stage	Established	Startup
Founded	2019	2026
Based in	IT	FR
Pricing model	Freemium	Freemium
Pricing	Free workspace forever: 10 quick analyses per month, 2 full analyses per month, 1 quote per month. Pro: €99 per month + VAT or €990 per year + VAT (12 months for the price of 10). Campaigns: priced per campaign based on quote, includes creator service, 14-day advertising license, 12-month organic li	Free: $0 forever for 3 active posts with unlimited DMs. Pro: $15/month (or $150/year, 2 months free) for unlimited active posts and additional features.
Key features	Creator analysis with audience and content performance data Content approval and rework management Insight reports with KPI tracking and sentiment analysis White-label quotes and reports for agencies 150+ B2C and B2B niche categories Multi-country campaigns across Italy, Europe, and USA Promo, UGC, and combined campaign formats	One DM per person per post Automatic public replies under comments Complete activity log Multiple trigger words per post (Pro plan) Link click tracking (Pro plan) No DM cap on either plan Works on Posts, Reels and Carousels Official Instagram API integration Auto-reply to DMs and Story replies (Pro plan) CSV export (Pro plan)
What makes it different	Real market benchmarks and pricing calculated on actual campaign fees, not estimates Price guaranteed upfront with no changes during campaign execution Comprehensive commercial fit analysis beyond KPIs alone Complete campaign management including contracts, payments, and licensing handled by platform Free workspace with no expiry and no credit card required	No Facebook Page required No DM volume caps Answers comments from before setup Solo maker directly answering support
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	12 +1 (up) since last check	Not checked yet no change since last check
Trust Flow (Majestic)	7	0
Citation Flow (Majestic)	30	18
Referring domains (Majestic)	135	3

8 details filled in for both companies.

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