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ReplyKit vs SelfSM

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

ReplyKit compared with SelfSM
DetailReplyKit logo ReplyKitSelfSM logo SelfSM
What it doesNot given AI brand manager that drafts social media posts in your voice from confirmed facts, with human approval for every post
StageNot given Not given
FoundedNot given Not given
Based inFR Not given
Pricing modelFreemium Paid
PricingFree: 10 free replies on first day then 3 per day, three drafts per reply, Radar badges on X, works on X, LinkedIn and Reddit, uses Claude Sonnet. Free account: €0 with email signup, 5 replies per day, settings synced across devices, all free features. Pro: €6.99 per month, 1,000 replies per month w Solo: $19/month for 1 brand and 150 posts/month. Pro: $49/month for 3 brands and 375 posts/month. Agency: $129/month for 8 brands and 975 posts/month. All plans include voice profile, brand memory, and human approval requirement.
Key features
  • Generates three draft replies per post
  • Works on X, LinkedIn and Reddit
  • Radar dock shows ranked opportunities in Pro plan
  • Web app for mobile use without extension
  • Replies in the language of the original post
  • Voice profile learning from your existing posts
  • Weekly content planning and drafting
  • Fact-checking against stored brand facts
  • Publishing to LinkedIn, X, and Telegram
  • Reply queue management
  • Multi-language drafting
  • Client approval links with permission roles
  • Audit trail of approvals and decisions
  • AI tell detection and removal
  • Brand memory isolated per workspace
What makes it different
  • Direct feedback channel to the developer for improvements
  • Never invents facts—asks for evidence instead of filling gaps
  • Learns your voice from real posts you've written, not generic patterns
  • Human approval required for every post and reply—nothing publishes automatically
  • Weekly content proposal arrives ready for decision, not blank page
  • Data never used for model training; DPA available
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)7 no change since last checkNot checked yet no change since last check
Trust Flow (Majestic)50
Citation Flow (Majestic)1918
Referring domains (Majestic)1611

4 details filled in for both companies.

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