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Refract vs Whimso

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Refract compared with Whimso
DetailRefract logo Refract Whimso
What it doesSocial media scheduler that writes native versions for every network Etsy to Pinterest automation that designs and posts pins from your listings
StageNot given Not given
FoundedNot given Not given
Based inUS Not given
Pricing modelNot given Freemium
PricingCreator: $10/month or $120/year; Business: $24/month or $288/year; Agency: $49/month or $588/year; Agency Plus: $99/month or $1,188/year. All plans include 12 networks, API, MCP and webhooks. Additional AI credits: 250 for $5, 1,000 for $15, 5,000 for $60. Free trial: 7 days of Pro features, up to 2 pins per day, no card required. Standard: $5.99/month for 1 Etsy shop. Pro: $9.99/month for up to 3 Etsy shops. Small shop offer: $2.99/month for first 6 months, then $5.99/month (for shops with 50 or fewer listings).
Key features
  • Studio for images and video editing
  • API, webhooks and CLI for automation
  • 50+ designed pin templates with automatic color matching
  • Autopilot or Review first posting modes
  • Automatic new listing detection within one hour
  • Customizable posting frequency and hours
  • Catalog rotation every 30 days
  • Smart board selection on Pro plan
  • Pin titles and descriptions from listing words only
  • Support for up to 3 Etsy shops on Pro plan
What makes it different
  • Every network on every plan with no limits on scheduled posts
  • Full approval control before anything publishes
  • AI learns your voice and suggests content rules
  • Agency-grade white-label and client approval links
  • Only uses words from your own Etsy listing for pin text, never makes up claims
  • Official Etsy connection with read-only access protects your shop data
  • Automatic color-matching templates adapt to each product photo
  • Hands-off automation with no daily work required
  • No card required for 7-day free trial
Community votes00
DR (Domain Rating by Ahrefs)3 +1 (up) since last checkNot checked yet no change since last check
Trust Flow (Majestic)30
Citation Flow (Majestic)1916
Referring domains (Majestic)24

4 details filled in for both companies.

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