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Refract vs BrightBean

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Refract compared with BrightBean
DetailRefract logo Refract BrightBean
What it doesSocial media scheduler that writes native versions for every network High-quality social and SEO content on autopilot
StageNot given Not given
FoundedNot given Not given
Based inUS Not given
Pricing modelNot given Freemium
PricingCreator: $10/month or $120/year; Business: $24/month or $288/year; Agency: $49/month or $588/year; Agency Plus: $99/month or $1,188/year. All plans include 12 networks, API, MCP and webhooks. Additional AI credits: 250 for $5, 1,000 for $15, 5,000 for $60. Free plan with no AI credits. 7-day trial for $7 with 700 credits. Plan at $119/month with 10,000 credits ($100 value). Managed plan at $1,499/month with 100,000 credits ($1,000 value). Chat Automation available at $15/month per workspace. Annual billing available.
Key features
  • Studio for images and video editing
  • API, webhooks and CLI for automation
  • Writes social posts for 11 networks in your brand voice
  • Researches keywords and writes SEO articles published to your blog
  • Learns brand identity, voice and audience from your site and documents
  • Approves posts before publishing or runs fully automated
  • Tracks engagement, reach and search performance to improve future posts
  • Generates on-brand images and video for posts
  • DM automation for Instagram, Messenger and Telegram
  • API and MCP server for custom agents
  • Publishes articles to WordPress, Ghost, Webflow, Shopify, Notion and more
What makes it different
  • Every network on every plan with no limits on scheduled posts
  • Full approval control before anything publishes
  • AI learns your voice and suggests content rules
  • Agency-grade white-label and client approval links
  • No seat fees or account limits; pay one price per workspace
  • Learns from real performance data to compound results over time
  • Built-in brand intelligence keeps all content on-brand and consistent
  • Integrates with your own AI agents via MCP
Community votes00
DR (Domain Rating by Ahrefs)2 +1 (up) since last check27 no change since last check
Trust Flow (Majestic)34
Citation Flow (Majestic)1930
Referring domains (Majestic)2116

4 details filled in for both companies.

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