Reference vs VizTunr

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Reference compared with VizTunr
Detail	Reference	VizTunr
What it does	Private visual moodboard app for collecting and organizing creative references	Try-it-on for tuning shops, on your customer's car.
Stage	Not given	Not given
Founded	Not given	Not given
Based in	Not given	PL
Pricing model	Paid	Paid
Pricing	$5.99 USD one-time purchase for all platforms (iPhone, iPad, Mac). Includes Reference Pro with unlimited boards and items. Family Sharing supported. Existing Free users can unlock Pro for the same $5.99 price.	Starter: $49/month for 200 renders ($0.25 per render). Growth: $99/month for 500 renders ($0.20 per render). Pro: $199/month for 1,100 renders ($0.18 per render). Personal Studio: from $0.50 per render, no subscription. All plans include every feature, unused renders roll over monthly, and subscript
Key features	Infinite spatial canvas with zoomable, reorganizable boards OCR text recognition for searchable text in images Automatic tag generation and organization Visual similarity search to find related images Mixed media support (images, video, YouTube, GIFs, sticky notes) Web publishing and public board sharing Apple Pencil support for annotations on iPad Safari and Chrome browser extensions for web import iCloud sync across iPhone, iPad, and Mac AI client integration via MCP for Mac	Wheel preview on customer's own car photo Full color change and wrap visualization Renders in about one minute Works on cars, superbikes, jet skis, and boats One-click integration as plain HTML link Works on Shopify, WooCommerce, and any HTML site AI-powered button placement with Claude or Cursor Render rollover to next month
What makes it different	Private and personal - data is not tracked, sold, or locked behind paywalls One-time $5.99 purchase with no subscription required Unified cross-platform experience with one purchase covering all devices Native Apple integration with Pencil support and seamless iCloud syncing Understands visual details through OCR, color search, and automatic organization	Photoreal renders of parts on customer's actual car photo, not generic 3D models Increases booked installs and larger ticket sizes while reducing returns Works instantly on customer's car photo in real-time without uploading to 3D platforms Supports multiple vehicle types with same button and quality
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	3 no change since last check	25 −1 (down) since last check
Trust Flow (Majestic)	5	9
Citation Flow (Majestic)	19	30
Referring domains (Majestic)	20	28

5 details filled in for both companies.

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