Publiqo vs Roundabout

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Publiqo compared with Roundabout
Detail	Publiqo	Roundabout
What it does	Your real photos, a week of studio-grade content	Influencer marketing without the guesswork
Stage	Not given	Established
Founded	Not given	2019
Based in	Not given	IT
Pricing model	Paid	Freemium
Pricing	Light: €69/month (billed €828 per year); Pro: €119/month (billed €1,428 per year); Ultra: €279/month (billed €3,348 per year). Extra brands: €59/month (Pro) or €39/month (Ultra). Strategy add-on: €50/month. All plans include 7-day free trial.	Free workspace forever: 10 quick analyses per month, 2 full analyses per month, 1 quote per month. Pro: €99 per month + VAT or €990 per year + VAT (12 months for the price of 10). Campaigns: priced per campaign based on quote, includes creator service, 14-day advertising license, 12-month organic li
Key features	Automatic Brand Kit with colors, fonts and templates Reels edited from uploaded footage with timed captions Central media library organized by brand and category Quality control flagging missing images and uncovered formats Brand separation ensuring no content mixing between profiles AI assistant included in all plans Editable templates on Pro and Ultra plans Customizable brand tone and editorial profile	Creator analysis with audience and content performance data Content approval and rework management Insight reports with KPI tracking and sentiment analysis White-label quotes and reports for agencies 150+ B2C and B2B niche categories Multi-country campaigns across Italy, Europe, and USA Promo, UGC, and combined campaign formats
What makes it different	Brand voice consistency across all generated content Reels automatically edited from real business footage, not synthetic video Complete quality control before content goes live Guaranteed brand separation for multi-brand management	Real market benchmarks and pricing calculated on actual campaign fees, not estimates Price guaranteed upfront with no changes during campaign execution Comprehensive commercial fit analysis beyond KPIs alone Complete campaign management including contracts, payments, and licensing handled by platform Free workspace with no expiry and no credit card required
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	1 no change since last check	12 +1 (up) since last check
Trust Flow (Majestic)	6	7
Citation Flow (Majestic)	19	30
Referring domains (Majestic)	5	135

5 details filled in for both companies.

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