| What it does | Social media operations platform for Indian agencies
| X assistant that integrates with Claude, ChatGPT and Cursor to research your niche, score AI-written posts and publish them on X
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| Stage | Not given
| Startup
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| Founded | Not given
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| Based in | IN
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| Pricing model | Not given
| Freemium
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| Pricing | Creator ₹2,000/mo (3 accounts, 1 seat), Professional ₹4,400/mo (10 accounts, 2 additional seats), Agency ₹8,000/mo (30 accounts, 4 additional seats). Additional accounts ₹900/mo each, additional team members ₹800/mo each. Prices exclude GST. 15-day free trial available.
| Starter $9/month or $90/year (100 credits per month); Pro $29/month or $290/year (700 credits per month); Ultra $49/month or $490/year (1,500 credits per month). A post costs 1 credit, 2 with a first reply or link. Unused credits last 3 months. All plans include 14 days free with 50 credits.
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| Key features | - Multi-client workspace management with separate calendars and feedback history per client
- Magic link client approval without login or account creation
- Revision rounds with capped limits and full change tracking
- Support for Instagram, Facebook, LinkedIn, X, YouTube and Threads via official APIs
- Real-time analytics for all supported platforms
- Visual calendar for planning and scheduling content
- Spreadsheet import for batch post scheduling
- Team role-based permissions and access controls
- Client portal with authenticated access on Professional and Agency plans
- INR billing with UPI AutoPay and automatic GST invoices
| - Daily niche research: top posts for keywords and X trends
- Weekly analysis of reference account and own account performance
- Post scoring from 0 to 100 using TypeSafe's Jev judgment model
- Automatic rewrites up to 3 rounds for posts below pass mark
- Schedule posts up to 3 weeks in advance
- Optional first reply with link below each post
- Credit-based pricing: 1 credit per post, 2 with reply or link
- Unused credits last 3 months
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| What makes it different | - Built specifically for Indian agencies with IST timezone, INR pricing and DPDP compliance
- Single magic link approval workflow eliminates client account creation and access overhead
- Supports up to 30 client accounts in one workspace with independent scaling of seats and accounts
- Integrated approval history and revision tracking keeps all feedback with the content
| - Works inside your existing AI without a separate editor or new subscription
- Runs no writing model; your AI writes, Kalen researches and scores
- Nothing publishes without your explicit approval in chat
- Scores posts against what works in your niche and your own best posts
- Publishes through X's official API with optional first reply for links
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 17 ▲ +1 (up) since last check | 19 ▲ +1 (up) since last check |
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| Trust Flow (Majestic) | 18 | 11 |
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| Citation Flow (Majestic) | 28 | 17 |
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| Referring domains (Majestic) | 99 | 25 |
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Poststack™
Kalen