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PenguinRadar vs Roundabout

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

PenguinRadar compared with Roundabout
DetailPenguinRadar logo PenguinRadarRoundabout logo Roundabout
What it doesInstagram tracker and analyzer for public accounts Influencer marketing without the guesswork
StageNot given Established
FoundedNot given 2019
Based inUS IT
Pricing modelFreemium Freemium
PricingFree: 50 signup credits plus 10 daily credits for lookups. Free Track: one following list up to 1,000 accounts, 3 scans in 7 days. Lite: $99/year (≈$8.25/month) with 1,000 monthly credits. Starter: $199/year (≈$16.58/month) with 2,500 monthly credits. Pro: $499/year (≈$41.58/month) with 7,000 monthl Free workspace forever: 10 quick analyses per month, 2 full analyses per month, 1 quote per month. Pro: €99 per month + VAT or €990 per year + VAT (12 months for the price of 10). Campaigns: priced per campaign based on quote, includes creator service, 14-day advertising license, 12-month organic li
Key features
  • Instagram Story Viewer
  • Instagram Likes Viewer
  • Instagram Follower Viewer
  • Instagram Follower Tracker
  • Instagram Unfollow Tracker
  • AI Analyzer for tracked accounts
  • Follower export to CSV
  • Email alerts for detected changes
  • REST API and CLI access
  • ChatGPT plugin and MCP server
  • Creator analysis with audience and content performance data
  • Content approval and rework management
  • Insight reports with KPI tracking and sentiment analysis
  • White-label quotes and reports for agencies
  • 150+ B2C and B2B niche categories
  • Multi-country campaigns across Italy, Europe, and USA
  • Promo, UGC, and combined campaign formats
What makes it different
  • No Instagram password required; uses email or Google sign-in
  • Tracks changes with exact dates, not just final counts
  • Priced per scan, not per subscription week
  • Works across web, mobile apps and AI assistants with one account
  • Real market benchmarks and pricing calculated on actual campaign fees, not estimates
  • Price guaranteed upfront with no changes during campaign execution
  • Comprehensive commercial fit analysis beyond KPIs alone
  • Complete campaign management including contracts, payments, and licensing handled by platform
  • Free workspace with no expiry and no credit card required
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)1 no change since last check12 +1 (up) since last check
Trust Flow (Majestic)07
Citation Flow (Majestic)1330
Referring domains (Majestic)2135

6 details filled in for both companies.

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