Photo and video metadata editor for Mac with on-device AI
A quiet daily photo journal
Stage
Startup
Not given
Founded
2025
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Based in
NL
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Pricing model
Freemium
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Pricing
Free: unlimited viewing and 5 metadata edits per day. Pro: €5.99/month or €49.99/year (save 30% with yearly billing); US $4.99/month or $44.99/year. Yearly plan includes 7-day free trial.
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Key features
Edit EXIF, IPTC and XMP metadata fields
171-field metadata registry covering IPTC Photo Metadata Standard 2025.1
Support for 26 camera RAW formats for editing
On-device AI for keyword suggestions and descriptions
Metadata templates and batch application
Batch operations with checkpoint recovery
Metal GPU-accelerated viewing with Display-P3 color
Export metadata to nine formats including PDF and HTML
Integration with Apple Photos
Indexed metadata search and smart collections in Pro
Post photos with optional text
Offline functionality with automatic upload
No algorithmic feed
Post on your own schedule
Custom domain support
No likes or engagement metrics
What makes it different
On-device AI analysis that never uploads photos
Native macOS app with Metal GPU acceleration
171-field registry covering complete IPTC standard
Batch operations with checkpoint recovery and stop-and-resume
Free tier with 5 daily edits, no account required
Quiet and distraction-free journaling with no algorithm or ads
Works offline with automatic sync when reconnected
Parergon
Gestalt