| What it does | The camera app for Mac with Photo Booth effects, Portrait, Studio Light and Edge Light
| Free AI photo picker that tells you which photo is better in 5 seconds
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| Stage | Not given
| Startup
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| Founded | Not given
| 2025
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| Based in | CH
| Not given
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| Pricing model | Free
| Freemium
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| Pricing | Free lifetime access for the first 100,000 users
| Free with daily limit (1 free analysis per day, 5 bonus on signup). 40-Analysis Pack: $4.99 (one-time, credits never expire). Pro: $9.99/month for unlimited analyses and 10-photo comparisons.
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| Key features | - Saves photos and videos directly into Apple Photos library
- Use Mac camera, iPhone Continuity Camera, or USB webcam
- 49 Photo Booth effects including thermal, X-ray, and backdrops
- Portrait background blur with adjustable intensity
- Studio Light and Edge Light effects
- Photographic Styles to adjust tone, warmth, tint and colour
- Teleprompter for video recording
- Knock to Capture with microphone knocking detection
- Automatic daily updates with one-click installation
- Self-timer and screen flash features
| - Analyzes lighting, composition, facial expression, and background
- Platform-specific optimization for dating apps, LinkedIn, Instagram, and more
- Results in under 5 seconds
- No signup or credit card required for basic use
- Automatically deletes photos within 7 days
- Compares up to 3 photos per analysis (10 with Pro)
- Supports multiple image formats (JPEG, PNG, GIF, WebP)
- Mobile-optimized responsive design
- Free account includes 5 bonus analyses plus 1 daily analysis
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| What makes it different | - Completely free with lifetime Pro license for first 100,000 users
- Photos saved directly to Apple Photos with automatic iCloud sync
- Native implementation of all 49 Photo Booth effects in real time
- Apple's professional effects integrated: Portrait, Studio Light, Edge Light
- No account required, no photo tracking
| - Analysis powered by published research on photo performance and visual psychology
- No signup or credit card required for initial use
- Uses vision-language model guided by structured rubric built from research
- Zero data sharing; photos never used to train AI
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 3 ● no change since last check | 3 ● no change since last check |
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| Trust Flow (Majestic) | 6 | 2 |
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| Citation Flow (Majestic) | 22 | 13 |
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| Referring domains (Majestic) | 16 | 20 |
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MacCam