Influence vs Refract
A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.
| Detail | 
Influence | 
Refract |
|---|---|---|
| What it does | Create social posts in your brand's voice with AI, review, schedule and publish across connected accounts from one content calendar | Social media scheduler that writes native versions for every network |
| Stage | Startup | Not given |
| Founded | 2025 | Not given |
| Based in | HK | US |
| Pricing model | Freemium | Not given |
| Pricing | Starter: €17/month or €170/year (50 posts/month, 1,500 Influence IQ credits); Growth: €34/month or €340/year (150 posts/month, 3,750 Influence IQ credits); Pro: €61/month or €610/year (unlimited posts, 7,500 Influence IQ credits) | Creator: $10/month or $120/year; Business: $24/month or $288/year; Agency: $49/month or $588/year; Agency Plus: $99/month or $1,188/year. All plans include 12 networks, API, MCP and webhooks. Additional AI credits: 250 for $5, 1,000 for $15, 5,000 for $60. |
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| What makes it different |
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 44 +1 (up) since last check | Not checked yet no change since last check |
| Trust Flow (Majestic) | 9 | 3 |
| Citation Flow (Majestic) | 30 | 19 |
| Referring domains (Majestic) | 95 | 2 |
5 details filled in for both companies.