| What it does | Viral hooks library for TikTok, Instagram Reels and YouTube Shorts
| The operating system for UGC marketing
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| Stage | Startup
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| Founded | Not given
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| Based in | US
| DE
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| Pricing model | Freemium
| Freemium
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| Pricing | Free plan includes hook library, weekly hook radar, viral hook scoring and downloads. Pro plan: $9/month with competitor listening and MCP server. Public API plans: Builder $29/month (1,000 credits), Growth $99/month (5,000 credits), Scale $299/month (25,000 credits). Additional credits available at
| Free trial available. Plans include different numbers of live jobs at a time (1 to 3 depending on plan, customizable per deal on Enterprise) and unlimited applicants. A 3% payout management fee applies to creator payments.
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| Key features | - Free hook video library with 1000+ viral hooks
- Platform-specific tracking for TikTok, Instagram Reels and YouTube Shorts
- Weekly trending hooks list
- Hooks organized by category including health, food, cars, fashion, beauty, electronics, technology, business, sports, travel, education, music and finance
- Viral hook scoring system
- Virality prediction API
- Hook library API access
- Webhooks for API predictions
- Competitor listening tool
- Free hook generator tools for TikTok, Instagram and YouTube
| - Post jobs on the Canvas UGC marketplace and receive creator applications with full profiles
- Daily performance updates across all platforms
- Automatic calculation of CPM and performance-based payouts
- Global creator payments in 50+ currencies with invoicing and tax compliance
- Cross-platform dashboard combining TikTok, Instagram, Facebook Reels, YouTube Shorts, and Snapchat stats
- API and n8n integrations for custom workflows and automations
- AI-powered video classification and hashtag tracking
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| What makes it different | - Free forever hook library with daily updates of trending formats
- Separate platform analytics showing what works on each social media platform
- AI-powered virality scoring for video hooks
- Downloadable MP4 transitional hook clips ready to use in videos
| - No direct login required to track creator or competitor accounts
- Unified creator marketplace and full-cycle campaign management in one platform
- Automated global creator payments with compliance and invoicing built in
- Performance-based payout calculations eliminate manual work and spreadsheets
- Germany-hosted with enterprise-grade data security and privacy protections
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 32 ▲ +1 (up) since last check | 58 ▼ −1 (down) since last check |
| Trust Flow (Majestic) | 20 | 19 |
| Citation Flow (Majestic) | 31 | 36 |
| Referring domains (Majestic) | 78 | 298 |