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Hookest vs SocialGrow

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Hookest compared with SocialGrow
DetailHookest logo HookestSocialGrow logo SocialGrow
What it doesViral hooks library for TikTok, Instagram Reels and YouTube Shorts Instagram automation platform for creators to automate comment-to-DM replies, capture leads, and cross-post Reels to YouTube
StageStartup Startup
FoundedNot given 2024
Based inUS Not given
Pricing modelFreemium Free trial
PricingFree plan includes hook library, weekly hook radar, viral hook scoring and downloads. Pro plan: $9/month with competitor listening and MCP server. Public API plans: Builder $29/month (1,000 credits), Growth $99/month (5,000 credits), Scale $299/month (25,000 credits). Additional credits available at SocialGrow Pro: $14.99/month (regular price $19.99/month, 25% discount) or $149/year (regular price $199/year, first 2 months free). 7-day free trial with no credit card required.
Key features
  • Free hook video library with 1000+ viral hooks
  • Platform-specific tracking for TikTok, Instagram Reels and YouTube Shorts
  • Weekly trending hooks list
  • Hooks organized by category including health, food, cars, fashion, beauty, electronics, technology, business, sports, travel, education, music and finance
  • Viral hook scoring system
  • Virality prediction API
  • Hook library API access
  • Webhooks for API predictions
  • Competitor listening tool
  • Free hook generator tools for TikTok, Instagram and YouTube
  • Keyword-triggered automatic DM replies to Instagram comments
  • Email and phone number lead capture
  • Automatic Instagram Reels to YouTube Shorts cross-posting
  • Separate comment inbox and DM inbox
  • AI comment sorting with To reply list
  • Story reply automation
  • Follow-up sequences
  • Multiple Instagram profile management
  • Link-in-bio page with Reels, products and downloads
What makes it different
  • Free forever hook library with daily updates of trending formats
  • Separate platform analytics showing what works on each social media platform
  • AI-powered virality scoring for video hooks
  • Downloadable MP4 transitional hook clips ready to use in videos
  • Uses Meta's official Instagram API with OAuth authentication, no password sharing or scraping
  • Instagram-first platform optimized specifically for Instagram, not a multi-platform tool
  • Smart keyword matching that detects typos, abbreviations and variations
  • 25+ free Instagram tools included with no subscription required
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)32 +1 (up) since last check4 no change since last check
Trust Flow (Majestic)205
Citation Flow (Majestic)3115
Referring domains (Majestic)787

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