Viral hooks library for TikTok, Instagram Reels and YouTube Shorts
Instagram Reel ideas from what's working now
Stage
Startup
MVP
Founded
Not given
Not given
Based in
US
Not given
Pricing model
Freemium
Freemium
Pricing
Free plan includes hook library, weekly hook radar, viral hook scoring and downloads. Pro plan: $9/month with competitor listening and MCP server. Public API plans: Builder $29/month (1,000 credits), Growth $99/month (5,000 credits), Scale $299/month (25,000 credits). Additional credits available at
Not given
Key features
Free hook video library with 1000+ viral hooks
Platform-specific tracking for TikTok, Instagram Reels and YouTube Shorts
Weekly trending hooks list
Hooks organized by category including health, food, cars, fashion, beauty, electronics, technology, business, sports, travel, education, music and finance
Viral hook scoring system
Virality prediction API
Hook library API access
Webhooks for API predictions
Competitor listening tool
Free hook generator tools for TikTok, Instagram and YouTube
Niche outlier feed showing Reels that beat their account's usual views
Hook breakdown showing the first 3 seconds and exact words used
WhatsApp delivery with ideas, hooks, outlines and best posting times
Idea boards to save and plan Reels in advance
Festival and event calendar with angles from past years
Trending audio tracker for rising audio in your niche
Competitor tracker with alerts on breakout content
Chrome side-panel to see outlier scores while browsing
What makes it different
Free forever hook library with daily updates of trending formats
Separate platform analytics showing what works on each social media platform
AI-powered virality scoring for video hooks
Downloadable MP4 transitional hook clips ready to use in videos
Focuses on outliers that beat their own account's baseline instead of just big accounts
Delivers ideas on WhatsApp with no dashboard needed
Includes planned originality check to avoid copying others too closely
Hookest
Exploreel