FomoToast vs SelfSM

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

FomoToast compared with SelfSM
Detail	FomoToast	SelfSM
What it does	Turn genuine customer activity into social proof notifications that increase conversions	AI brand manager that drafts social media posts in your voice from confirmed facts, with human approval for every post
Stage	Not given	Not given
Founded	Not given	Not given
Based in	Not given	Not given
Pricing model	Paid	Paid
Pricing	Essential: $39 one-time for up to 10,000 monthly visitors; Growth: $99 one-time for up to 100,000 visitors; Unlimited: $199 one-time for unlimited visitors. All plans include unlimited websites, unlimited Toasts, custom branding, Stripe and WooCommerce integrations, path targeting and website themes	Solo: $19/month for 1 brand and 150 posts/month. Pro: $49/month for 3 brands and 375 posts/month. Agency: $129/month for 8 brands and 975 posts/month. All plans include voice profile, brand memory, and human approval requirement.
Key features	Verified Stripe and WooCommerce purchases as real-time notifications Path targeting to display toasts on specific pages or sections Dynamic messages with customer, country, product, amount and time variables Simple theming with customizable accent color, radius and position Website workspaces to manage settings for each domain separately Analytics tracking visitors, impressions, hovers, clicks and CTR with data export Live toast preview while editing message and styling One lightweight JavaScript install for easy deployment Shortened customer names for privacy protection Multiple integrations including Shopify coming soon	Voice profile learning from your existing posts Weekly content planning and drafting Fact-checking against stored brand facts Publishing to LinkedIn, X, and Telegram Reply queue management Multi-language drafting Client approval links with permission roles Audit trail of approvals and decisions AI tell detection and removal Brand memory isolated per workspace
What makes it different	Genuine activity only from connected Stripe and WooCommerce accounts, never fictional data Privacy-first approach with shortened names and no payment details sent to websites Calm, respectful design that builds trust without pressure tactics or fake urgency One-time payment with lifetime access and no recurring fees	Never invents facts—asks for evidence instead of filling gaps Learns your voice from real posts you've written, not generic patterns Human approval required for every post and reply—nothing publishes automatically Weekly content proposal arrives ready for decision, not blank page Data never used for model training; DPA available
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	2 −1 (down) since last check	Not checked yet no change since last check
Trust Flow (Majestic)	1	0
Citation Flow (Majestic)	20	18
Referring domains (Majestic)	17	11

5 details filled in for both companies.

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