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eWork Social vs SelfSM

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

eWork Social compared with SelfSM
DetaileWork Social logo eWork SocialSelfSM logo SelfSM
What it doesAI Operating System for social media that plans campaigns, creates content, and publishes across 8 platforms AI brand manager that drafts social media posts in your voice from confirmed facts, with human approval for every post
StageNot given Not given
FoundedNot given Not given
Based inNG Not given
Pricing modelFreemium Paid
PricingFree Trial: $0 for 7 days with 5 social accounts, 50 posts/month, 1 workspace, basic CRM. Starter: $5/month with 10 social accounts, 200 posts/month, CRM & pipeline, 30-day analytics, 20 AI captions/month, 25 AI replies/month. Growth: $12/month with 30 social accounts, 2,000 posts/month, 5 team memb Solo: $19/month for 1 brand and 150 posts/month. Pro: $49/month for 3 brands and 375 posts/month. Agency: $129/month for 8 brands and 975 posts/month. All plans include voice profile, brand memory, and human approval requirement.
Key features
  • AI Agent that plans campaigns from brief, writes on-brand posts, and proposes multi-day content series
  • Brand Brain learns from published posts to ensure AI drafts sound like your brand
  • AI Creative Studio generates images in seconds and creates matching visuals for drafts
  • Publish to 8 platforms: Instagram, Facebook, LinkedIn, TikTok, YouTube, X, Threads, Bluesky
  • Engagement Hub with AI reply suggestions and keyword auto-responder
  • Autopilot mode runs campaigns on schedule with approval gates
  • Client Approval Portal for agencies managing multiple clients
  • Team collaboration with roles, workspaces and permissions
  • CRM pipeline automation and AI CRM Insights
  • Integrations with Zapier, Make, n8n via signed webhooks
  • Voice profile learning from your existing posts
  • Weekly content planning and drafting
  • Fact-checking against stored brand facts
  • Publishing to LinkedIn, X, and Telegram
  • Reply queue management
  • Multi-language drafting
  • Client approval links with permission roles
  • Audit trail of approvals and decisions
  • AI tell detection and removal
  • Brand memory isolated per workspace
What makes it different
  • AI that does the research, planning, writing and creation with full audit trail and kill switch, not just a bolted-on chatbot
  • Brand Brain learns your voice from your own posts so drafts sound like you, not generic AI
  • Single dashboard combines 8-platform scheduling, CRM, engagement and analytics instead of three separate tools
  • Built for global agencies with multi-currency billing, timezone-aware scheduling and no geographic limits
  • Automated CRM pipeline and follow-up workflows that keep leads warm without manual intervention
  • Never invents facts—asks for evidence instead of filling gaps
  • Learns your voice from real posts you've written, not generic patterns
  • Human approval required for every post and reply—nothing publishes automatically
  • Weekly content proposal arrives ready for decision, not blank page
  • Data never used for model training; DPA available
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)18 no change since last checkNot checked yet no change since last check
Trust Flow (Majestic)00
Citation Flow (Majestic)1818
Referring domains (Majestic)411

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