Content strategy and workflows built on your brand
Say it funnier
Stage
Not given
Not given
Founded
Not given
Not given
Based in
RO
Not given
Pricing model
Freemium
Freemium
Pricing
15-day free trial with limited credits for testing. Free plan available with 5 keyword imports and corresponding briefs. Paid plans available with monthly AI credits (example: 60 AI credits per month mentioned). Fair-use refund policy: full refund within 15 days if fewer than 10 briefs generated. Li
Free: 2 new bits per day, no account needed for first bit. Basic: $1.99/month for 5 new bits per day with no watermark. Pro: $7.99/month for unlimited bits, no watermark and the Mirror.
Key features
Brand Intelligence analysis learns your products, positioning and competitive landscape from your website
Automated keyword research with funnel stage mapping (TOFU/MOFU/BOFU)
AI-generated strategic content briefs with competitive positioning
Competitive SERP analysis and gap identification
AI-generated first drafts ready for team refinement
Content workflow management with assignment tracking and collaboration
Editable Brand Intelligence profile with positioning customization
Integrated AI agents for research, strategy, briefs and drafts
Monthly AI credits system shared across projects
Brand-consistent content generation across all outputs
Teleprompter view for filming to camera
Scene view for POV and sketch videos
Screenplay page format with characters and action
Automatic removal of names, addresses and places from stories
Rewrite options: hotter, tighter, escalate, or mix custom lines
Daily trending content ideas and topics
Public rooms for posting by topic
Set list to save and organize all bits
What makes it different
Strategy-first platform combining research, planning and execution in one workspace
Automatic keyword mapping to buyer journey stages (TOFU/MOFU/BOFU)
Competitive positioning analysis integrated into every brief
No prompt engineering required - business context embedded from day one
Writes full comedy bits from your personal story, not generic one-liners
In-house joke dataset written and rated by Shutap team
The funniest series teaches comedy techniques from famous people
Built specifically for TikTok, Reels and YouTube Shorts formats