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tono vs Shutap

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

tono compared with Shutap
Detailtono logo tonoShutap logo Shutap
What it doesRewrite or reply to your messages before you send them, choosing from safer, funnier, or custom tones Say it funnier
StageStartup Not given
FoundedNot given Not given
Based inNot given Not given
Pricing modelFreemium Freemium
PricingFree: $0 forever for on-device rewrites with unlimited rewrites, no account required. Pro: $3.99/month or $39.99/year; new subscribers get a 14-day free trial and can cancel anytime. Free: 2 new bits per day, no account needed for first bit. Basic: $1.99/month for 5 new bits per day with no watermark. Pro: $7.99/month for unlimited bits, no watermark and the Mirror.
Key features
  • Safer tone that clarifies and reduces hostility
  • Funnier tone that changes register
  • Custom tone by typing your own instructions
  • Cloud rewrites for Pro subscribers
  • How I Sound feature to apply your voice to rewrites
  • Support for longer drafts on Pro
  • Works in iPhone keyboard and as an app
  • Teleprompter view for filming to camera
  • Scene view for POV and sketch videos
  • Screenplay page format with characters and action
  • Automatic removal of names, addresses and places from stories
  • Rewrite options: hotter, tighter, escalate, or mix custom lines
  • Daily trending content ideas and topics
  • Public rooms for posting by topic
  • Set list to save and organize all bits
What makes it different
  • Never sends messages automatically—you always copy and send manually
  • Drafts never used to train models; privacy-first design
  • Free on-device rewrites with no daily limits or quotas
  • Works directly in iPhone keyboard for seamless workflow
  • Writes full comedy bits from your personal story, not generic one-liners
  • In-house joke dataset written and rated by Shutap team
  • The funniest series teaches comedy techniques from famous people
  • Built specifically for TikTok, Reels and YouTube Shorts formats
Community votes00
DR (Domain Rating by Ahrefs)23 −4 (down) since last check8 +6 (up) since last check
Trust Flow (Majestic)30
Citation Flow (Majestic)221
Referring domains (Majestic)111

5 details filled in for both companies.

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