Rewrite or reply to your messages before you send them, choosing from safer, funnier, or custom tones
AI-powered creative strategy platform with techniques, frameworks and marketing knowledge for brand thinkers
Stage
Startup
Not given
Founded
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Based in
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SK
Pricing model
Freemium
Freemium
Pricing
Free: $0 forever for on-device rewrites with unlimited rewrites, no account required. Pro: $3.99/month or $39.99/year; new subscribers get a 14-day free trial and can cancel anytime.
Free plan (The Calm Before): €0/monthly with 1 free deck generation or search report. Pro plan (The Storm): €15.92/monthly, or €191.04/year (20% discount). Features include unlimited AI tools, 1,800+ campaign breakdowns, marketing wisdom with 61 laws, and 500+ creative techniques.
Key features
Safer tone that clarifies and reduces hostility
Funnier tone that changes register
Custom tone by typing your own instructions
Cloud rewrites for Pro subscribers
How I Sound feature to apply your voice to rewrites
Support for longer drafts on Pro
Works in iPhone keyboard and as an app
Framework Agent for building creative strategies from briefs
Data & Research Deck with Powerpoint export
Creative Inspiration Session with 1,800+ campaigns
Brand & Product Naming with 66 proven naming techniques
Hooks & Headlines with 360+ tested hook mechanics
Prompt Builder for marketing prompts
MCP Connector for Claude and other AI clients
Share of Search analytics tool
1,000+ famous campaigns library
Marketing Wisdom library with 61 marketing laws
What makes it different
Never sends messages automatically—you always copy and send manually
Drafts never used to train models; privacy-first design
Free on-device rewrites with no daily limits or quotas
Works directly in iPhone keyboard for seamless workflow
Combines AI with 1,800+ award-winning campaigns and 500 creative techniques rather than generic text generation
Grounded in Marketing Wisdom: 850+ findings and 61 marketing laws with source attribution
Delivers presentation-ready Powerpoint exports directly from briefs
Runs multi-prompts automatically without requiring users to craft them
Built by creative strategists with 20 years of advertising experience
tono
Selfstorming