Trending news, rewritten in your voice, published while you sleep
Stage
Not given
Not given
Founded
2023
Not given
Based in
GR
US
Pricing model
Freemium
Paid
Pricing
Free preview: 500 videos for 3 days, no card needed. Starter: €39/month or €390/year (2 months free). Scale: €89/month or €890/year (2 months free). Agency: €179/month or €1,790/year (2 months free). Scale and Agency plans offer options to add 1,000 videos for €20/month, up to 2,000. Custom plans av
Starter: $19/month or $168/year; Growth: $47/month or $348/year (plus $597 lifetime); Enterprise: $197/month or $1,500/year. All plans include 7-day money-back guarantee.
Key features
Track public Instagram, TikTok, YouTube and X accounts with no password required
Daily account scanning with user-selected ready-by time
Outlier Score comparing each video against account's median views
Trend Finder to spot breakout videos across multiple niches
Watchlist with in-depth profile analysis and posting patterns
Video length comparison and engagement analysis
Export data to CSV and download videos for reference
Shared workspaces with viewer, editor and admin roles
Statly API and MCP for developers on Scale and Agency plans
Daily view growth comparison showing momentum across platforms
Reads full source articles before writing to ensure accuracy
Posts to 8 social networks automatically
12 customizable writing styles or create your own
Automatic feature image generation for each article
WordPress and MasherSite publishing
Review board to approve before publishing
Keyword Feeds for specific topics and regions
Automatic ad insertion into articles
Cross-platform credit system with other Masher tools
Chrome extension for clipping stories
What makes it different
Identifies genuine breakouts by comparing against each account's median, not just total follower counts
Tracks video momentum in real-time as it's happening, not after it peaks
Built and still used daily by the founder for actual agency work
Works across four major platforms - Instagram, TikTok, YouTube and X
Reads the full source story before writing, not just the headline
Every step is optional: approve articles or run fully automatic
One article becomes posts for eight networks in your voice
Flags paywalled or inaccessible sources for manual review
Different voice per client or brand with multiple Writing Profiles