Sprout Social vs UnfollowKit

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Sprout Social compared with UnfollowKit
Detail	Sprout Social	UnfollowKit
What it does	AI-powered social media management and intelligence platform	Free TikTok unfollower tracker to see who doesn't follow you back and track lost followers over time
Stage	Established	Not given
Founded	2010	Not given
Based in	US	Not given
Pricing model	Freemium	Freemium
Pricing	Essentials: $79/month (billed annually) or $99/month (billed monthly); Standard: $199 per seat/month; Professional: $299 per seat/month; Advanced: $399 per seat/month. Enterprise plans available with custom pricing. Trellis Plus add-on: $28/month (billed annually) or $35/month (billed monthly) per s	Free scan (top 100 preview). Report: $6.99 one-time for accounts up to 10,000. Report Large: $14.99 one-time for accounts up to 50,000. Monitor: $9.99/month for three watched accounts up to 10,000 each. Creator: $29.99/month for accounts up to 50,000.
Key features	Smart Inbox for unified message management and customer engagement Comprehensive analytics and performance reporting Influencer marketing with 10M+ creator database Employee advocacy and content sharing ViralPost™ optimal posting time technology Trellis AI agent with 100+ credits monthly per seat Integration with 30+ platforms including Salesforce and HubSpot	Free scan showing top 100 followers and following preview Daily follower count monitoring Weekly verified comparison and lost follower alerts Filter by follower count, verified status, or activity Whitelist family and brand accounts No TikTok password or data export required iOS and Android mobile apps TikTok data export analyzer for private accounts
What makes it different	Unified platform managing all major social networks from one dashboard AI-powered intelligence turning social data into actionable business insights Trusted by 30,000+ brands across 100+ countries	No TikTok password required - never asks for login credentials Safe batch unfollowing with user control and randomized delays Tracks lost followers over time with weekly verified comparisons Works from public profile data without login or upload
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	90 no change since last check	4 no change since last check
Trust Flow (Majestic)	32	4
Citation Flow (Majestic)	63	28
Referring domains (Majestic)	41715	55

5 details filled in for both companies.

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