Sprout Social vs Shadowly

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Sprout Social compared with Shadowly
Detail	Sprout Social	Shadowly
What it does	AI-powered social media management and intelligence platform	View public Instagram profiles, stories, posts, reels and highlights without logging in
Stage	Established	Not given
Founded	2010	Not given
Based in	US	Not given
Pricing model	Freemium	Freemium
Pricing	Essentials: $79/month (billed annually) or $99/month (billed monthly); Standard: $199 per seat/month; Professional: $299 per seat/month; Advanced: $399 per seat/month. Enterprise plans available with custom pricing. Trellis Plus add-on: $28/month (billed annually) or $35/month (billed monthly) per s	Free plan includes 1 free try per day per tool, 1 Instagram Creator Report, 1 Instagram Engagement Calculator, 1 Instagram Profile Analysis, 1 TikTok Profile Analysis, and access to various profile sections. Weekly plan: $1.20 per week for 10 credits. Monthly plan: $5.00 per month for 100 credits. E
Key features	Smart Inbox for unified message management and customer engagement Comprehensive analytics and performance reporting Influencer marketing with 10M+ creator database Employee advocacy and content sharing ViralPost™ optimal posting time technology Trellis AI agent with 100+ credits monthly per seat Integration with 30+ platforms including Salesforce and HubSpot	Profile viewer showing profile photo, name, verification, post, follower and following counts, plus latest posts Anonymous stories viewing with progress bars and no account owner notification Highlights viewer for opening any highlight from the profile Reels download as MP4 files Follower and following lists with profile jumping capability Instagram engagement rate calculation from followers, likes and comments Instagram Creator Report with quality score, profile audit and estimated sponsorship rates TikTok profile analysis showing views, engagement and top videos
What makes it different	Unified platform managing all major social networks from one dashboard AI-powered intelligence turning social data into actionable business insights Trusted by 30,000+ brands across 100+ countries	No login or password required, never asks for Instagram credentials Anonymous story viewing so account owners cannot see you watched Independent tool not affiliated with Instagram or Meta Works on mobile and requires no app installation Results appear in seconds without complex setup
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	90 no change since last check	5 +1 (up) since last check
Trust Flow (Majestic)	32	0
Citation Flow (Majestic)	63	0
Referring domains (Majestic)	41715	0

5 details filled in for both companies.

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