Know which headline wins before you spend traffic on it.
Stage
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Founded
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Based in
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Pricing model
Freemium
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Pricing
Free: 2 new bits per day, no account needed for first bit. Basic: $1.99/month for 5 new bits per day with no watermark. Pro: $7.99/month for unlimited bits, no watermark and the Mirror.
Free: $0/month with 5 rankings and 60 Claude-written options monthly. Creator: $19/month with 100 rankings and 2,500 options. Pro: $49/month with 600 rankings and 6,000 options. Agency: $149/month with 3,000 rankings and 20,000 options.
Key features
Teleprompter view for filming to camera
Scene view for POV and sketch videos
Screenplay page format with characters and action
Automatic removal of names, addresses and places from stories
Rewrite options: hotter, tighter, escalate, or mix custom lines
Daily trending content ideas and topics
Public rooms for posting by topic
Set list to save and organize all bits
Head-to-head comparison of up to 200 variants
Bradley-Terry model ranking with calibrated odds
Honest uncertainty verdicts: Clear, Lean, Too close to call
Brand profiles to calibrate accuracy on your audience
Works for YouTube titles, subject lines, ad headlines, and article headlines
Accuracy measured on 9,841 held-out A/B tests
What makes it different
Writes full comedy bits from your personal story, not generic one-liners
In-house joke dataset written and rated by Shutap team
The funniest series teaches comedy techniques from famous people
Built specifically for TikTok, Reels and YouTube Shorts formats
82% accuracy on clear calls, trained on thousands of real A/B tests never seen during tuning
Honest about uncertainty instead of always crowning a winner
56 times cheaper than Claude Sonnet while maintaining comparable accuracy
Custom calibration to your audience's behavior via brand profiles
Compare versions in both orders to cancel out model bias
Shutap
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