TikTok formats ranked by buyer signal, with film-ready briefs
Hand-written conversation cards for deeper connections
Stage
Not given
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Founded
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Based in
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IT
Pricing model
Free trial
Freemium
Pricing
Pro monthly $39/mo with 3-day free trial; Pro annual $99/year with 3-day free trial; Agency $149/month with 7-day free trial for up to 10 client brands
Standard (free forever): five rituals with 3 sessions per mode per day and up to 25 saved cards. TruTalk™+ (€4.99/month): unlimited sessions and saved cards, five premium rituals, seasonal packs, and weekly bonus session. Billed monthly, cancel anytime.
Key features
Scans website to extract product, audience and brand voice
Ranks TikTok formats by buyer-comment signals in real videos
Generates film-ready briefs with hooks, beat sheets and CTAs
Shows real TikTok examples with views, likes and comment counts
Analyzes comment themes to identify buyer intent
Includes reference briefs and unlimited tools with Pro plan
Supports both e-commerce brands and consumer apps
Provides SEO tools for hooks, scripts and fonts
Matches up to six formats per scan
Agency plan includes up to 10 brand workspaces and team seats
Hand-written prompts informed by peer-reviewed research
Ten conversation modes for different relationships and settings
Over 1,300 hand-written prompts across the library
Full-screen paced ritual experience with one question at a time
Solo, pair, or group flows accommodating up to seven people
No notifications, feeds, or distractions
Save up to 25 cards on Standard plan or unlimited on TruTalk+
Free taste of each premium ritual without subscription
Web-based, no download required
Conversations remain private and unanalyzed
What makes it different
Analyzes real TikTok comment sections, not AI-generated guesses
One-minute website scan with no questionnaire required
Every score links to real TikTok data with receipt
Costs less than a single failed video production
Every prompt is hand-written and tested in real rooms, not AI-generated
Pacing designed to feel like a deep breath, not a rushed conversation
Lowered barrier to initiating deeper conversations through design
Built on peer-reviewed research, not trends or vibes
In-person conversation sessions hosted weekly in Milano