Photo and video metadata editor for Mac with on-device AI
AI-powered photo editing and workflow software for professional photographers
Stage
Startup
Established
Founded
2025
2020
Based in
NL
US
Pricing model
Freemium
Freemium
Pricing
Free: unlimited viewing and 5 metadata edits per day. Pro: €5.99/month or €49.99/year (save 30% with yearly billing); US $4.99/month or $44.99/year. Yearly plan includes 7-day free trial.
Freemium with credit-based system. Annual subscription plans: Starter 66€/year (720+80 credits), Basic 111€/year (1,440+160 credits), Basic Plus 199€/year (3,600 credits), Standard 431€/year (9,000 credits), Standard Plus 1,045€/year (24,000 credits). Pay-as-you-go credit packages available. Most fe
Key features
Edit EXIF, IPTC and XMP metadata fields
171-field metadata registry covering IPTC Photo Metadata Standard 2025.1
Support for 26 camera RAW formats for editing
On-device AI for keyword suggestions and descriptions
Metadata templates and batch application
Batch operations with checkpoint recovery
Metal GPU-accelerated viewing with Display-P3 color
Export metadata to nine formats including PDF and HTML
Integration with Apple Photos
Indexed metadata search and smart collections in Pro
Color Grading and tonal consistency
Background Removal and replacement
Tethered Shooting workflow
AI Video Retouching and color correction
Cloud sync and storage
Manual editing tools for full control
What makes it different
On-device AI analysis that never uploads photos
Native macOS app with Metal GPU acceleration
171-field registry covering complete IPTC standard
Batch operations with checkpoint recovery and stop-and-resume
Free tier with 5 daily edits, no account required
Cuts editing time dramatically with AI automation while preserving creative control
Natural-looking results without over-processing
Images never used for AI training without explicit consent
Built by photographers for photographers with continuous community feedback
Parergon