Mastheads™ vs AI Sidekick

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Mastheads™ compared with AI Sidekick
Detail	Mastheads™	AI Sidekick
What it does	Source-backed articles with real bylines and fact-checking	Turn one piece of content into a week of posts
Stage	Not given	Not given
Founded	Not given	Not given
Based in	Not given	Not given
Pricing model	Freemium	Freemium
Pricing	Free trial: 7 days, 10 articles, no card required. Starter: $83/month (introductory price, standard $124/month), 40 articles/month, up to 3 sites, billed annually. Growth: $208/month (introductory price, standard $333/month), 120 articles/month, up to 10 sites, billed annually. Pro: $499/month (intr	Free: $0 with 5 repurposings/month and all 7 output formats. Sidekick Basic: $9/mo with 50 repurposings/month and all 7 output formats. Sidekick Pro: $29/mo with unlimited repurposings, priority support, and new formats first.
Key features	Ten editorial desks that research, write, fact-check and publish Source-backed writing with inline citations AI fact-checking against actual sources fetched Named editor of record on every article AI-generated original cover images CMS integration with WordPress, Ghost, Webflow, Shopify, HubSpot, GoHighLevel Publish on your own schedule with review-by-default Multi-language support with native local registers Content API with export options Topic research and story discovery	Turn one piece of content into 8 platform-ready posts Twitter threads, LinkedIn posts, TikTok scripts, emails, Reddit threads, Instagram captions, and quote graphics Optional X account connection for audience-tuned output No account linking required to start Results in under 30 seconds Built with fidelity guardrails to catch meaning-distorting errors Free tier includes 5 repurposings per month No credit card required for free trial Paste in, get output back without complex prompts No AI experience needed to use
What makes it different	Autonomous publishing with human editorial control and named bylines Every claim fact-checked against sources actually fetched, not guessed Customer owns all content outright with no lock-in No paywall scraping or deliberate defeats of access controls	No setup required and no account linking necessary to start Results generated in under 30 seconds Output adapts to your real audience when X account is connected Built with fidelity guardrails to preserve meaning Supports 8 output formats from a single input
Community votes	0	0
DR (Domain Rating by Ahrefs)	7 +2 (up) since last check	Not checked yet no change since last check
Trust Flow (Majestic)	10	0
Citation Flow (Majestic)	29	0
Referring domains (Majestic)	81	0

5 details filled in for both companies.

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