| What it does | Viral hooks library for TikTok, Instagram Reels and YouTube Shorts
| AI Influencer Marketing Platform for Brands & Agencies
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| Stage | Startup
| Established
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| Founded | Not given
| 2021
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| Based in | US
| IN
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| Pricing model | Freemium
| Freemium
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| Pricing | Free plan includes hook library, weekly hook radar, viral hook scoring and downloads. Pro plan: $9/month with competitor listening and MCP server. Public API plans: Builder $29/month (1,000 credits), Growth $99/month (5,000 credits), Scale $299/month (25,000 credits). Additional credits available at
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| Key features | - Free hook video library with 1000+ viral hooks
- Platform-specific tracking for TikTok, Instagram Reels and YouTube Shorts
- Weekly trending hooks list
- Hooks organized by category including health, food, cars, fashion, beauty, electronics, technology, business, sports, travel, education, music and finance
- Viral hook scoring system
- Virality prediction API
- Hook library API access
- Webhooks for API predictions
- Competitor listening tool
- Free hook generator tools for TikTok, Instagram and YouTube
| - Search 100,000+ verified creators by niche, audience demographics, engagement rate, and brand-fit score
- AI-generated campaign briefs with automated creator outreach and smart budget allocation
- Real-time ROI tracking with UTM link tracking, post-level attribution, and revenue attribution
- AI authenticity scoring analyzing 15+ signals including engagement velocity and follower growth patterns
- Competitor intelligence showing which creators competitors are using and campaign performance
- Unified Creator CRM for contracts, communications, deliverables, payments, and performance tracking
- Campaign automation reducing average launch time to 2.3 days
- Boardroom-ready reports exportable in one click
- Agency dashboard with multi-brand campaign support
- Post tracking and campaign-level data refresh with manual refresh capability
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| What makes it different | - Free forever hook library with daily updates of trending formats
- Separate platform analytics showing what works on each social media platform
- AI-powered virality scoring for video hooks
- Downloadable MP4 transitional hook clips ready to use in videos
| - AI discovers high-fit creators in 30 seconds versus two weeks of manual research
- Fake follower detection with AI auditing before brands spend any budget
- 4.6x average ROI reported by customers
- No spreadsheets required with unified platform for discovery, management, and reporting
- Trusted by 900+ brands including Meta, Myntra, Yamaha, and Bajaj Electronics
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 32 ▲ +1 (up) since last check | 31 ● no change since last check |
| Trust Flow (Majestic) | 20 | 7 |
| Citation Flow (Majestic) | 31 | 18 |
| Referring domains (Majestic) | 78 | 175 |