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Hookest vs Shadowly

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Hookest compared with Shadowly
DetailHookest logo HookestShadowly logo Shadowly
What it doesViral hooks library for TikTok, Instagram Reels and YouTube Shorts View public Instagram profiles, stories, posts, reels and highlights without logging in
StageStartup Not given
FoundedNot given Not given
Based inUS Not given
Pricing modelFreemium Freemium
PricingFree plan includes hook library, weekly hook radar, viral hook scoring and downloads. Pro plan: $9/month with competitor listening and MCP server. Public API plans: Builder $29/month (1,000 credits), Growth $99/month (5,000 credits), Scale $299/month (25,000 credits). Additional credits available at Free plan includes 1 free try per day per tool, 1 Instagram Creator Report, 1 Instagram Engagement Calculator, 1 Instagram Profile Analysis, 1 TikTok Profile Analysis, and access to various profile sections. Weekly plan: $1.20 per week for 10 credits. Monthly plan: $5.00 per month for 100 credits. E
Key features
  • Free hook video library with 1000+ viral hooks
  • Platform-specific tracking for TikTok, Instagram Reels and YouTube Shorts
  • Weekly trending hooks list
  • Hooks organized by category including health, food, cars, fashion, beauty, electronics, technology, business, sports, travel, education, music and finance
  • Viral hook scoring system
  • Virality prediction API
  • Hook library API access
  • Webhooks for API predictions
  • Competitor listening tool
  • Free hook generator tools for TikTok, Instagram and YouTube
  • Profile viewer showing profile photo, name, verification, post, follower and following counts, plus latest posts
  • Anonymous stories viewing with progress bars and no account owner notification
  • Highlights viewer for opening any highlight from the profile
  • Reels download as MP4 files
  • Follower and following lists with profile jumping capability
  • Instagram engagement rate calculation from followers, likes and comments
  • Instagram Creator Report with quality score, profile audit and estimated sponsorship rates
  • TikTok profile analysis showing views, engagement and top videos
What makes it different
  • Free forever hook library with daily updates of trending formats
  • Separate platform analytics showing what works on each social media platform
  • AI-powered virality scoring for video hooks
  • Downloadable MP4 transitional hook clips ready to use in videos
  • No login or password required, never asks for Instagram credentials
  • Anonymous story viewing so account owners cannot see you watched
  • Independent tool not affiliated with Instagram or Meta
  • Works on mobile and requires no app installation
  • Results appear in seconds without complex setup
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)32 +1 (up) since last check5 +1 (up) since last check
Trust Flow (Majestic)200
Citation Flow (Majestic)310
Referring domains (Majestic)780

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