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Hookest vs ReplyKit

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Hookest compared with ReplyKit
DetailHookest logo HookestReplyKit logo ReplyKit
What it doesViral hooks library for TikTok, Instagram Reels and YouTube Shorts Not given
StageStartup Not given
FoundedNot given Not given
Based inUS FR
Pricing modelFreemium Freemium
PricingFree plan includes hook library, weekly hook radar, viral hook scoring and downloads. Pro plan: $9/month with competitor listening and MCP server. Public API plans: Builder $29/month (1,000 credits), Growth $99/month (5,000 credits), Scale $299/month (25,000 credits). Additional credits available at Free: 10 free replies on first day then 3 per day, three drafts per reply, Radar badges on X, works on X, LinkedIn and Reddit, uses Claude Sonnet. Free account: €0 with email signup, 5 replies per day, settings synced across devices, all free features. Pro: €6.99 per month, 1,000 replies per month w
Key features
  • Free hook video library with 1000+ viral hooks
  • Platform-specific tracking for TikTok, Instagram Reels and YouTube Shorts
  • Weekly trending hooks list
  • Hooks organized by category including health, food, cars, fashion, beauty, electronics, technology, business, sports, travel, education, music and finance
  • Viral hook scoring system
  • Virality prediction API
  • Hook library API access
  • Webhooks for API predictions
  • Competitor listening tool
  • Free hook generator tools for TikTok, Instagram and YouTube
  • Generates three draft replies per post
  • Works on X, LinkedIn and Reddit
  • Radar dock shows ranked opportunities in Pro plan
  • Web app for mobile use without extension
  • Replies in the language of the original post
What makes it different
  • Free forever hook library with daily updates of trending formats
  • Separate platform analytics showing what works on each social media platform
  • AI-powered virality scoring for video hooks
  • Downloadable MP4 transitional hook clips ready to use in videos
  • Direct feedback channel to the developer for improvements
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)32 +1 (up) since last check7 no change since last check
Trust Flow (Majestic)205
Citation Flow (Majestic)3119
Referring domains (Majestic)7816

5 details filled in for both companies.

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