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Hookest vs Postneedle

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Hookest compared with Postneedle
DetailHookest logo HookestPostneedle logo Postneedle
What it doesViral hooks library for TikTok, Instagram Reels and YouTube Shorts Discover useful posts from smaller creators on X
StageStartup Not given
FoundedNot given Not given
Based inUS ES
Pricing modelFreemium Freemium
PricingFree plan includes hook library, weekly hook radar, viral hook scoring and downloads. Pro plan: $9/month with competitor listening and MCP server. Public API plans: Builder $29/month (1,000 credits), Growth $99/month (5,000 credits), Scale $299/month (25,000 credits). Additional credits available at Free: Find, collections, saved searches, draft checker with three fixes daily. €1 for priority account reading. €9 for full report (last 200 posts). €19 per month for scouting feed with 14 days free trial.
Key features
  • Free hook video library with 1000+ viral hooks
  • Platform-specific tracking for TikTok, Instagram Reels and YouTube Shorts
  • Weekly trending hooks list
  • Hooks organized by category including health, food, cars, fashion, beauty, electronics, technology, business, sports, travel, education, music and finance
  • Viral hook scoring system
  • Virality prediction API
  • Hook library API access
  • Webhooks for API predictions
  • Competitor listening tool
  • Free hook generator tools for TikTok, Instagram and YouTube
  • Search X posts by interest without account
  • Browse editorial collections with original sources
  • Discover creators under 10K followers
  • Read account evaluation of last 20 posts
  • Get full account report from last 200 posts
  • Save searches without creating account
  • Draft checker with three free fixes daily
  • Private scouting feed for builder discovery
  • Posts evaluated for substance not reach
  • Submit account to join Find directory
What makes it different
  • Free forever hook library with daily updates of trending formats
  • Separate platform analytics showing what works on each social media platform
  • AI-powered virality scoring for video hooks
  • Downloadable MP4 transitional hook clips ready to use in videos
  • Free with no account required for core features
  • Focus on substance over follower count
  • Posts evaluated by consistent criteria
  • Every post links to original source on X
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)32 +1 (up) since last checkNot checked yet no change since last check
Trust Flow (Majestic)200
Citation Flow (Majestic)3118
Referring domains (Majestic)789

6 details filled in for both companies.

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