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Hookest vs PenguinRadar

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Hookest compared with PenguinRadar
DetailHookest logo HookestPenguinRadar logo PenguinRadar
What it doesViral hooks library for TikTok, Instagram Reels and YouTube Shorts Instagram tracker and analyzer for public accounts
StageStartup Not given
FoundedNot given Not given
Based inUS US
Pricing modelFreemium Freemium
PricingFree plan includes hook library, weekly hook radar, viral hook scoring and downloads. Pro plan: $9/month with competitor listening and MCP server. Public API plans: Builder $29/month (1,000 credits), Growth $99/month (5,000 credits), Scale $299/month (25,000 credits). Additional credits available at Free: 50 signup credits plus 10 daily credits for lookups. Free Track: one following list up to 1,000 accounts, 3 scans in 7 days. Lite: $99/year (≈$8.25/month) with 1,000 monthly credits. Starter: $199/year (≈$16.58/month) with 2,500 monthly credits. Pro: $499/year (≈$41.58/month) with 7,000 monthl
Key features
  • Free hook video library with 1000+ viral hooks
  • Platform-specific tracking for TikTok, Instagram Reels and YouTube Shorts
  • Weekly trending hooks list
  • Hooks organized by category including health, food, cars, fashion, beauty, electronics, technology, business, sports, travel, education, music and finance
  • Viral hook scoring system
  • Virality prediction API
  • Hook library API access
  • Webhooks for API predictions
  • Competitor listening tool
  • Free hook generator tools for TikTok, Instagram and YouTube
  • Instagram Story Viewer
  • Instagram Likes Viewer
  • Instagram Follower Viewer
  • Instagram Follower Tracker
  • Instagram Unfollow Tracker
  • AI Analyzer for tracked accounts
  • Follower export to CSV
  • Email alerts for detected changes
  • REST API and CLI access
  • ChatGPT plugin and MCP server
What makes it different
  • Free forever hook library with daily updates of trending formats
  • Separate platform analytics showing what works on each social media platform
  • AI-powered virality scoring for video hooks
  • Downloadable MP4 transitional hook clips ready to use in videos
  • No Instagram password required; uses email or Google sign-in
  • Tracks changes with exact dates, not just final counts
  • Priced per scan, not per subscription week
  • Works across web, mobile apps and AI assistants with one account
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)32 +1 (up) since last check1 no change since last check
Trust Flow (Majestic)200
Citation Flow (Majestic)3113
Referring domains (Majestic)782

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