Hookest vs FollowerCleanup

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Hookest compared with FollowerCleanup
Detail	Hookest	FollowerCleanup
What it does	Viral hooks library for TikTok, Instagram Reels and YouTube Shorts	Track who unfollowed you on Instagram, Twitter/X, and LinkedIn without sharing your password
Stage	Startup	Not given
Founded	Not given	Not given
Based in	US	Not given
Pricing model	Freemium	Freemium
Pricing	Free plan includes hook library, weekly hook radar, viral hook scoring and downloads. Pro plan: $9/month with competitor listening and MCP server. Public API plans: Builder $29/month (1,000 credits), Growth $99/month (5,000 credits), Scale $299/month (25,000 credits). Additional credits available at	Starter: $4.90/month or $49/year; Pro: $9.90/month or $99/year; Scale: $19.90/month or $199/year. Annual billing includes 2 months free.
Key features	Free hook video library with 1000+ viral hooks Platform-specific tracking for TikTok, Instagram Reels and YouTube Shorts Weekly trending hooks list Hooks organized by category including health, food, cars, fashion, beauty, electronics, technology, business, sports, travel, education, music and finance Viral hook scoring system Virality prediction API Hook library API access Webhooks for API predictions Competitor listening tool Free hook generator tools for TikTok, Instagram and YouTube	Unfollow detection across Instagram, Twitter/X, and LinkedIn Ghost account and spam detection New follower tracking Not-following-back detection Follower growth analytics over time Multiple account tracking per platform Full event history and snapshot comparison Manual unfollow workflow with actionable lists No password or OAuth required Data export and deletion options
What makes it different	Free forever hook library with daily updates of trending formats Separate platform analytics showing what works on each social media platform AI-powered virality scoring for video hooks Downloadable MP4 transitional hook clips ready to use in videos	No password or API access required—completely safe with no account ban risk Tracks three platforms in one unified dashboard Automatic ghost and spam account detection to improve engagement rates Manual unfollow control with no bots or automation Complete privacy with encrypted data and no ads or data selling
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	32 +1 (up) since last check	Not checked yet no change since last check
Trust Flow (Majestic)	20	0
Citation Flow (Majestic)	31	13
Referring domains (Majestic)	78	2

5 details filled in for both companies.

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