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Hookest vs Fan Narrative

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Hookest compared with Fan Narrative
DetailHookest logo HookestFan Narrative logo Fan Narrative
What it doesViral hooks library for TikTok, Instagram Reels and YouTube Shorts Football fan sentiment analysis tool for understanding what fans really think
StageStartup Not given
FoundedNot given Not given
Based inUS GB
Pricing modelFreemium Freemium
PricingFree plan includes hook library, weekly hook radar, viral hook scoring and downloads. Pro plan: $9/month with competitor listening and MCP server. Public API plans: Builder $29/month (1,000 credits), Growth $99/month (5,000 credits), Scale $299/month (25,000 credits). Additional credits available at Free plan available; paid plans: Scout £5/month, ITK £15/month, Hear We Go £49.99/month, The Special One £149.99/month. The Boardroom custom pricing. Custom reports from £149.
Key features
  • Free hook video library with 1000+ viral hooks
  • Platform-specific tracking for TikTok, Instagram Reels and YouTube Shorts
  • Weekly trending hooks list
  • Hooks organized by category including health, food, cars, fashion, beauty, electronics, technology, business, sports, travel, education, music and finance
  • Viral hook scoring system
  • Virality prediction API
  • Hook library API access
  • Webhooks for API predictions
  • Competitor listening tool
  • Free hook generator tools for TikTok, Instagram and YouTube
  • Real-time alerts from social media conversations
  • Monitor up to 25 custom keywords
  • Identifies 28 distinct emotion types
  • Fanbase filtering and club identification
  • Analyzed reports with talking points and narratives
  • Covers all 37 Premier League topics and players
  • Instant match reactions in 15-30 minutes
  • Evidence-grade records with timestamps and sources
  • Custom report voice for different audiences
  • Weekly free newsletter with fan insights
What makes it different
  • Free forever hook library with daily updates of trending formats
  • Separate platform analytics showing what works on each social media platform
  • AI-powered virality scoring for video hooks
  • Downloadable MP4 transitional hook clips ready to use in videos
  • Listens to all fans, not just the loudest voices
  • Data-driven insights from millions of real conversations
  • Proactive trend alerts before stories spread widely
  • Full context with 28 emotion types and topic categorization
  • Eliminates spam, bots and identifies fan allegiances
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)32 +1 (up) since last check12 no change since last check
Trust Flow (Majestic)204
Citation Flow (Majestic)3116
Referring domains (Majestic)787

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