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Giftable vs Shadowly

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Giftable compared with Shadowly
DetailGiftable logo GiftableShadowly logo Shadowly
What it doesInteractive digital greeting cards with photos, voice notes and hidden surprises View public Instagram profiles, stories, posts, reels and highlights without logging in
StageStartup Not given
Founded2025 Not given
Based inPL Not given
Pricing modelFreemium Freemium
PricingBasic cards: free to send as is. 1 giftable: €2.99. 3 giftables: €5.99. 5 giftables: €6.99. 10 giftables: €9.99. Giftable Mágico (photo game): €3.99. No subscription required; giftables never expire. Free plan includes 1 free try per day per tool, 1 Instagram Creator Report, 1 Instagram Engagement Calculator, 1 Instagram Profile Analysis, 1 TikTok Profile Analysis, and access to various profile sections. Weekly plan: $1.20 per week for 10 credits. Monthly plan: $5.00 per month for 100 credits. E
Key features
  • Interactive digital greeting cards
  • Photo slides and editing
  • Scratch-off reveals
  • Tap-to-open surprises
  • 30-second video reply from recipient
  • Responses land in sender dashboard
  • Share via link with no app required
  • Password-protected hidden gifts
  • Up to 20 photo and video cards per giftable
  • Available in 10 languages
  • Profile viewer showing profile photo, name, verification, post, follower and following counts, plus latest posts
  • Anonymous stories viewing with progress bars and no account owner notification
  • Highlights viewer for opening any highlight from the profile
  • Reels download as MP4 files
  • Follower and following lists with profile jumping capability
  • Instagram engagement rate calculation from followers, likes and comments
  • Instagram Creator Report with quality score, profile audit and estimated sponsorship rates
  • TikTok profile analysis showing views, engagement and top videos
What makes it different
  • No app or account needed - opens in any browser
  • Free to build, basic cards free to send
  • One-time payment per card with no subscription
  • Recipients can send video replies
  • 43 different format templates for various occasions
  • No login or password required, never asks for Instagram credentials
  • Anonymous story viewing so account owners cannot see you watched
  • Independent tool not affiliated with Instagram or Meta
  • Works on mobile and requires no app installation
  • Results appear in seconds without complex setup
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)1 no change since last check6 +1 (up) since last check
Trust Flow (Majestic)00
Citation Flow (Majestic)140
Referring domains (Majestic)60

5 details filled in for both companies.

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