Fan Narrative vs Shadowly

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Fan Narrative compared with Shadowly
Detail	Fan Narrative	Shadowly
What it does	Football fan sentiment analysis tool for understanding what fans really think	View public Instagram profiles, stories, posts, reels and highlights without logging in
Stage	Not given	Not given
Founded	Not given	Not given
Based in	GB	Not given
Pricing model	Freemium	Freemium
Pricing	Free plan available; paid plans: Scout £5/month, ITK £15/month, Hear We Go £49.99/month, The Special One £149.99/month. The Boardroom custom pricing. Custom reports from £149.	Free plan includes 1 free try per day per tool, 1 Instagram Creator Report, 1 Instagram Engagement Calculator, 1 Instagram Profile Analysis, 1 TikTok Profile Analysis, and access to various profile sections. Weekly plan: $1.20 per week for 10 credits. Monthly plan: $5.00 per month for 100 credits. E
Key features	Real-time alerts from social media conversations Monitor up to 25 custom keywords Identifies 28 distinct emotion types Fanbase filtering and club identification Analyzed reports with talking points and narratives Covers all 37 Premier League topics and players Instant match reactions in 15-30 minutes Evidence-grade records with timestamps and sources Custom report voice for different audiences Weekly free newsletter with fan insights	Profile viewer showing profile photo, name, verification, post, follower and following counts, plus latest posts Anonymous stories viewing with progress bars and no account owner notification Highlights viewer for opening any highlight from the profile Reels download as MP4 files Follower and following lists with profile jumping capability Instagram engagement rate calculation from followers, likes and comments Instagram Creator Report with quality score, profile audit and estimated sponsorship rates TikTok profile analysis showing views, engagement and top videos
What makes it different	Listens to all fans, not just the loudest voices Data-driven insights from millions of real conversations Proactive trend alerts before stories spread widely Full context with 28 emotion types and topic categorization Eliminates spam, bots and identifies fan allegiances	No login or password required, never asks for Instagram credentials Anonymous story viewing so account owners cannot see you watched Independent tool not affiliated with Instagram or Meta Works on mobile and requires no app installation Results appear in seconds without complex setup
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	12 no change since last check	5 +1 (up) since last check
Trust Flow (Majestic)	4	0
Citation Flow (Majestic)	16	0
Referring domains (Majestic)	7	0

5 details filled in for both companies.

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