Football fan sentiment analysis tool for understanding what fans really think
Brand monitoring for micro-businesses
Stage
Not given
Not given
Founded
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Based in
GB
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Pricing model
Freemium
Free
Pricing
Free plan available; paid plans: Scout £5/month, ITK £15/month, Hear We Go £49.99/month, The Special One £149.99/month. The Boardroom custom pricing. Custom reports from £149.
Free forever with no paid plans mentioned.
Key features
Real-time alerts from social media conversations
Monitor up to 25 custom keywords
Identifies 28 distinct emotion types
Fanbase filtering and club identification
Analyzed reports with talking points and narratives
Covers all 37 Premier League topics and players
Instant match reactions in 15-30 minutes
Evidence-grade records with timestamps and sources
Custom report voice for different audiences
Weekly free newsletter with fan insights
Unified feed with chronological posts, reviews, and mentions
Push notifications for negative reviews and mentions
Monitors 21 social platforms and review sites
One-tap social page connection
Background monitoring with push alerts
Setup in under 60 seconds
Local review site prioritization
What makes it different
Listens to all fans, not just the loudest voices
Data-driven insights from millions of real conversations
Proactive trend alerts before stories spread widely
Full context with 28 emotion types and topic categorization
Eliminates spam, bots and identifies fan allegiances
Hyper-local focus with prioritized local business platforms and data
Extremely simple setup with no CSV imports, tracking codes or training required
Only reads public data and never posts or engages on behalf of users