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eWork Social vs NewsMasher

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

eWork Social compared with NewsMasher
DetaileWork Social logo eWork SocialNewsMasher logo NewsMasher
What it doesAI Operating System for social media that plans campaigns, creates content, and publishes across 8 platforms Trending news, rewritten in your voice, published while you sleep
StageNot given Not given
FoundedNot given Not given
Based inNG US
Pricing modelFreemium Paid
PricingFree Trial: $0 for 7 days with 5 social accounts, 50 posts/month, 1 workspace, basic CRM. Starter: $5/month with 10 social accounts, 200 posts/month, CRM & pipeline, 30-day analytics, 20 AI captions/month, 25 AI replies/month. Growth: $12/month with 30 social accounts, 2,000 posts/month, 5 team memb Starter: $19/month or $168/year; Growth: $47/month or $348/year (plus $597 lifetime); Enterprise: $197/month or $1,500/year. All plans include 7-day money-back guarantee.
Key features
  • AI Agent that plans campaigns from brief, writes on-brand posts, and proposes multi-day content series
  • Brand Brain learns from published posts to ensure AI drafts sound like your brand
  • AI Creative Studio generates images in seconds and creates matching visuals for drafts
  • Publish to 8 platforms: Instagram, Facebook, LinkedIn, TikTok, YouTube, X, Threads, Bluesky
  • Engagement Hub with AI reply suggestions and keyword auto-responder
  • Autopilot mode runs campaigns on schedule with approval gates
  • Client Approval Portal for agencies managing multiple clients
  • Team collaboration with roles, workspaces and permissions
  • CRM pipeline automation and AI CRM Insights
  • Integrations with Zapier, Make, n8n via signed webhooks
  • Reads full source articles before writing to ensure accuracy
  • Posts to 8 social networks automatically
  • 12 customizable writing styles or create your own
  • Automatic feature image generation for each article
  • WordPress and MasherSite publishing
  • Review board to approve before publishing
  • Keyword Feeds for specific topics and regions
  • Automatic ad insertion into articles
  • Cross-platform credit system with other Masher tools
  • Chrome extension for clipping stories
What makes it different
  • AI that does the research, planning, writing and creation with full audit trail and kill switch, not just a bolted-on chatbot
  • Brand Brain learns your voice from your own posts so drafts sound like you, not generic AI
  • Single dashboard combines 8-platform scheduling, CRM, engagement and analytics instead of three separate tools
  • Built for global agencies with multi-currency billing, timezone-aware scheduling and no geographic limits
  • Automated CRM pipeline and follow-up workflows that keep leads warm without manual intervention
  • Reads the full source story before writing, not just the headline
  • Every step is optional: approve articles or run fully automatic
  • One article becomes posts for eight networks in your voice
  • Flags paywalled or inaccessible sources for manual review
  • Different voice per client or brand with multiple Writing Profiles
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)18 no change since last check14 no change since last check
Trust Flow (Majestic)00
Citation Flow (Majestic)1820
Referring domains (Majestic)49

6 details filled in for both companies.

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