Online design platform for teams and businesses with templates and editing tools
HTML design in. Editable InDesign out.
Stage
Not given
Startup
Founded
Not given
2026
Based in
ES
ZA
Pricing model
Freemium
Paid
Pricing
Free plan available; PRO plan with monthly or annual subscription for advanced features and exclusive templates
Free preview: two most detailed pages of any design, twice, no account needed. $49 lifetime license: unlimited full conversions, activate on up to 10 browsers or devices, works in browser and from AI agents over MCP.
Key features
Over 250,000 editable templates
Royalty-free stock photos
Team collaboration with up to 10 members
Background removal tool
Custom font upload
Bulk design creation
QR code generator
Design folder organization
Works on any device
Converts HTML to native .idml files that open in Adobe InDesign
Real text frames with reflowable content
Named paragraph and character styles automatically created
Charts and tables as editable vector objects
Images placed and linked in a Links folder
Free preview of two most detailed pages without account
MCP server integration with Claude, Cursor, and other AI agents
14-day fix-or-refund guarantee on licensed conversions
Supports output in Affinity Publisher as well as InDesign
Works with all CSS frameworks including Tailwind and Bootstrap
What makes it different
All stock photos included for free with no extra expenses
Simple interface designed for beginners requiring no design experience
Over 9 million users
100% online, no software installation needed
Oriented towards small business daily needs
Deterministic conversion engine—no machine learning, same input always produces same output
Files deleted immediately after conversion—complete privacy, no storage or training
Native InDesign files, not PDFs—fully editable text, styles and charts
Direct integration with AI design tools through MCP protocol
Edit.org
idmly