| What it does | AI text improvement in one click via global hotkey for Windows
| AI-powered creative strategy platform with techniques, frameworks and marketing knowledge for brand thinkers
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| Stage | Not given
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| Founded | Not given
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| Based in | UA
| SK
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| Pricing model | Freemium
| Freemium
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| Pricing | Free version: $0 forever. Pro version: $9 one-time payment (no subscription).
| Free plan (The Calm Before): €0/monthly with 1 free deck generation or search report. Pro plan (The Storm): €15.92/monthly, or €191.04/year (20% discount). Features include unlimited AI tools, 1,800+ campaign breakdowns, marketing wisdom with 61 laws, and 500+ creative techniques.
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| Key features | - Global hotkey text rewriting in any application
- Cloud AI via OpenRouter (GPT-4o, Claude, Gemini, Llama, DeepSeek, Mistral)
- Fully local AI via Ollama with zero network requests
- Unlimited custom prompts with dedicated hotkeys
- Local improvement history and operation tracking
- Privacy-preserving PII redaction for emails, phone numbers, and credit cards
- Diff preview to compare original vs AI result before applying
- Streaming responses to watch AI generation in real time
- Multilingual UI in English, Ukrainian, and Russian
- Native .NET 8 implementation without Electron
| - Framework Agent for building creative strategies from briefs
- Data & Research Deck with Powerpoint export
- Creative Inspiration Session with 1,800+ campaigns
- Brand & Product Naming with 66 proven naming techniques
- Hooks & Headlines with 360+ tested hook mechanics
- Prompt Builder for marketing prompts
- MCP Connector for Claude and other AI clients
- Share of Search analytics tool
- 1,000+ famous campaigns library
- Marketing Wisdom library with 61 marketing laws
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| What makes it different | - Works in any application via global hotkey—Word, Outlook, VS Code, browsers, email clients—without window switching or copying
- Choose between cloud AI (OpenRouter) or fully local AI (Ollama) with full privacy and zero telemetry
- Free forever core with no subscription, no trial, and no nag screens; optional $9 one-time Pro upgrade
- Open-source code under MIT license allowing verification of program behavior and security
- Per-prompt model selection and separate hotkeys for different text tasks
| - Combines AI with 1,800+ award-winning campaigns and 500 creative techniques rather than generic text generation
- Grounded in Marketing Wisdom: 850+ findings and 61 marketing laws with source attribution
- Delivers presentation-ready Powerpoint exports directly from briefs
- Runs multi-prompts automatically without requiring users to craft them
- Built by creative strategists with 20 years of advertising experience
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 2 ▼ −1 (down) since last check | 42 ▲ +1 (up) since last check |
| Trust Flow (Majestic) | 1 | 11 |
| Citation Flow (Majestic) | 20 | 39 |
| Referring domains (Majestic) | 23 | 264 |