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Brand24 vs WhatToWatch

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Brand24 compared with WhatToWatch
DetailBrand24 logo Brand24WhatToWatch logo WhatToWatch
What it doesAI-powered media monitoring and social listening platform Your personal watchlist, powered by AI
StageEstablished Not given
Founded2011 Not given
Based inUS Not given
Pricing modelFreemium Freemium
PricingFree 14-day trial (no credit card required). Individual: $249/month ($199/month billed annually, 3 keywords, 2K mentions/month). Team: $349/month ($299/month annually, 7 keywords, 10K mentions/month). Pro: $499/month ($399/month annually, 12 keywords, 40K mentions/month). Business: $699/month ($599/ Free plan includes unlimited tracking, browser extension, Schedule and AI Smart Pick. Plus plan is $1.99/mo with more AI tokens. Premium plan is $5/mo for more AI tokens, daily digest and priority support.
Key features
  • Real-time monitoring across 25+ million online sources
  • Sentiment analysis with machine learning classification
  • AI-powered anomaly detection for mention spikes
  • AI Brand Assistant for conversational insights
  • Influencer identification and analysis
  • Custom alerts via Slack, Teams, or email
  • Automated weekly reports with recommendations
  • Support for 108 languages
  • Competitive analysis and benchmarking
  • Export to PDF, Excel, and PowerPoint formats
  • Unlimited tracking
  • Browser extension
  • AI Smart Pick recommendations
  • Schedule feature
  • Sync across multiple platforms
  • Daily digest
  • Priority support
What makes it different
  • Monitors 25 million+ sources including social, news, blogs, videos, forums, and podcasts in real-time
  • AI-powered features including Brand Assistant and automatic insight generation
  • Advanced language detection supporting 108 languages
  • Serves 4,000+ brands across 154 countries
  • Over 10 years of industry expertise
  • Powered by AI for smart recommendations
  • Syncs across Netflix, Prime, Plex and more
  • Free plan with unlimited tracking
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)81 +1 (up) since last check3 no change since last check
Trust Flow (Majestic)226
Citation Flow (Majestic)5025
Referring domains (Majestic)781548

5 details filled in for both companies.

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